We collaborate with the brightest independent creative talent available to orchestrate winning programs.

Melanie Berry McCraney - melanie@mccraneypr.com

Melanie Berry McCraney is the founder and President of McCraney Communications. An established public relations practitioner and corporate communications specialist, Melanie has more than 20 years of experience in media management and strategic communications.

Melanie’s PR focus includes media and community relations, corporate communications, business-to-business marketing, event planning and crisis management. Melanie was an independent PR practitioner before founding McCraney Communications in 2001. She began her communications career in the newsroom as an award-winning radio news executive. Melanie’s freelance work in broadcast journalism includes reporting for NPR’s "All Things Considered" and "Morning Edition," The Associated Press Radio Network and others. As News Director for top-rated stations, Melanie received numerous Associated Press Broadcast Awards including "Best Investigative Reporting," "Best Anchor," and " Best Newscast." She also served as a Judge for the Edward R. Murrow Awards.

Melanie has served on the board of directors of the Junior League of Birmingham, Childcare Resources, the Alabama Ballet, Hand- In- Paw, Terrific New Theatre, The YWCA and the YMCA. Melanie holds a B.S. in Communications from the University of Alabama at Birmingham.

John Bagby, Jr. - john@mccraneypr.com

As Creative Director and Partner of McCraney Communications, John Bagby works with the firm in all facets of strategic planning, brand development and event management. He has directed projects for Krispy Kreme, Consilium Forensic Accounting, Ringling Brothers and Barnum and Bailey Circus, Culinary Works and others. John managed the Alabama leg of the XM Satellite Radio launch under the direction of Paine PR.

John completed his M.A. from the University of Alabama in 2001 with a concentration in Advertising and Public Relations. As a graduate student, he was awarded a fellowship to study with the Direct Marketing Educational Foundation in New York and his campaign team was awarded the gold medal for the prestigious ECHO award. John earned his BA in English from the University of the South. He sits on the Junior Board of Directors of the Ronald McDonald House.